Crafting Brand Messaging During a Global Crisis
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Crafting Brand Messaging During
a Global Crisis

Friday
, 
May
 
08
, 
2020
1:00PM
 – 
2:00PM
EDT

The COVID-19 outbreak has turned the world on its axis, dramatically shifting the ways brands reach and interact with their audience. Join us for a webinar to hear how to adjust your campaign messaging and creative to support your community when they need it most. 

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Speakers

Jeff Miller 

Global Head of Creative Strategy Snap Inc. 

Jacqueline Tsekouras

Sr. Creative Strategist

Snap Inc. 

Ben Feuerstein

Sr. Creative Strategist

Snap Inc. 

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Agenda

Wednesday, May 13th 

Welcome and Introduction

1.00PM – 1.10PM

Kick off the afternoon with Snap Inc.’s Global Head of Creative Strategy, Jeff Miller who will discuss the impact of COVID-19 on the brand and consumer relationship and how Snapchat has navigated this new-normal.


What Role Can Brand's Play 

1.10PM – 1.30PM

Learn how to pivot your campaign messaging and strategy with guiding principles of success.


Inspiration for Success 

1.30PM – 1.45PM

Learning from your peers is the best way to become inspired. We'll show you some incredible campaigns that we have seen recently and what made them so successful. 

Q&A

1.45PM – 2.00PM

Walk away with answers to your questions and hear from our experts live! 

 

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